Ellery

MYER A/W14 FASHION WORKSHOPS


Myer Autumn Winter Fashion Workshops on Friend in Fashion Myer Autumn Winter Fashion Workshops on Friend in Fashion Myer Autumn Winter Fashion Workshops on Friend in Fashion Myer Autumn Winter Fashion Workshops on Friend in Fashion Myer Autumn Winter Fashion Workshops on Friend in Fashion
I'm wearing: Toni Maticevski dress, Alex Perry lace-up heels

Last week, I had the absolute pleasure of hosting two fashion workshops for retailer Myer.

I was tasked with the role of translating key Autumn Winter trends (as see on the runway), to easy-to-wear, everyday street style.

The key themes I worked with were monochrome, leather, lady in red and winter floral. All set to take centre-stage this A/W season here in Australia.

The best thing I found, when pulling together each look, was that in a multi-brand retailer, like Myer, you have every opportunity to interpret key trends to suit a range of different styles and most importantly budgets.

I love the fact that I can pick up a key designer piece, like a Balmain or Ellery leather jacket, and team it back with a great affordable pair of jeans and a tee, all under one roof. Outfit complete.

A big thank you to everyone who attended the workshops, It was lovely to meet some of my Melbourne readers, and a special thanks to Myer for giving me the chance to share my key season styles.

 Urban Safari Photography

FACE OF BONBONS











               Dion Lee dress / Ellery dress / ACNE leather jacket / Karen Walker shades / Ellery jumper dress / Kenzo inspired knit / shoes BonBons throughout

The wait is over!

I'm absolutely thrilled to share with you, the new face of Aussie shoe brand, BonBons - yours truly!

A short while ago, I was fortunate enough to be a part of what can only be described as a dream team of creatives, to shoot the BonBons A/W campaign.

I could literally go on all day about how I loved working with each and every person on the team, but my words wouldn't do me or them any justice, plus I think the pictures speak for themselves.

An amazing day, an amazing opportunity and amazing results - I can't help but pinch myself.

All the shoes featured here (and more) can be found online at BonBons brand new website: www.bonbons.com.au

Love and many warm thanks to BonBons and the creative team:
Photographer / Michelle Tran
Stylist / Ricky James Flynn 
Hair / Victoria Martin
Makeup / Caroline Massola

Instagram (@friendinfashion), facebook and twitter for all the behind-the-scenes action.


MONOCHROME








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Dear friends,

There is always something classic about black and white. These print pants and shoulder sculpted Ellery shirt, add a modern twist to a traditional monochrome look.

This week has been one filled with changes, new chapters and exciting new collaborations, all of which I hope to share with you shortly.

In the meantime, I was thrilled, when my girl B, spotted some behind the scenes shots in OYSTER MAGAZINE, from a Sportsgirl campaign, I was recently involved in. You can check out a sneak peek HERE.

I'm wearing:
ELLERY shirt
Hunt No More pants, via MARKET HQ
TONY BIANCO sandals
RETRO SUPER FUTURE shades
BIJOUTERIE bracelet stack

Luv,
Friend in Fashion
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